Enrollment Marketing & Analytics Project Request Form
Requestor Info
Name
Email
Office/Department
Phone
Please select a project type
Please select...
Email
Text (SMS)
Data Analysis & Reporting
Landing Page Update/Request
Creative Project (Postcards, Presentations, Brochures, etc)
Other
Email
Is this a one-time email send or automation?
Please select...
One-time Send
Automation
Email Name
How often should this email automation be sent? Weekly, Monthly, etc?
Email Send Date/Time
Please allow at least 2 days for the email request to be turned around.
If automation has an End Date, enter below.
Sender Email Address
Reply-To Email Address
Target Audience
Or upload an audience file (please include UIN)
Email Subject Line
Email Copy
If providing bullet points vs. full text, please allow an extra day for copywriting
Image or other files to include in the email
Would you like to include a headshot in the signature of your email?
Please select...
Yes
No
lf not already provided to the Enrollment Marketing Team, please upload a copy of the email signature headshot
Text (SMS)
SMS Send Date/Time
SMS Audience Report/Campaign URL
(if created)
Or upload an audience file (please include UIN)
If you do not have a report or file, please specify the target audience
SMS Language
160 characters left.
Please keep the language under 160 characters.
What kind of data analysis and/or report are you requesting?
Please select...
Salesforce Report/Dashboard
Marketing Cloud Report/Dashboard
Enrollment Data Analysis
Report/Dashboard
What is the goal of the report/dashboard?
What is the population you are trying to capture in the report/dashboard?
What data fields do you want to include in the report/dashboard?
Does anyone else need access to the report/dashboard?
Please provide any additional details regarding your request.
Please include any files related to your request.
Is this a one-time or recurring report?
Please select...
One-Time
Recurring
Do you need a graph to visualize the data?
Please select...
Yes
No
Date by which you need the report/dashboard
Enrollment Data Analysis
Please provide a detailed description of the data/analysis being requested.
If applicable, what research question(s) would you like answered?
Please describe how the data will be used.
Please describe the intended format for the data/analysis (e.g., raw data, executive summary, detailed report, tables/charts, etc.).
How you would like the data to be shared (e.g., e-mail, “J” drive, meeting, etc.)?
Please include any files related to your request.
Although subject to change as the request is evaluated, what is your ideal complete date?
Landing Page Updates
Are you requesting a new landing page or an update to an existing landing page?
Please select...
Update to existing landing page
New landing page
Please provide the URL of the landing page you want to update.
Who is the target audience for this landing page?
Please describe what updates are needed on the desired landing page.
Do you have any specific design preferences or elements you want to include in the updated landing page? (e.g., color scheme, layout, imagery)
Are there any images or files you would like to be included on the landing page?
When should the updates be made by?
What is the primary goal of your new landing page?
Who is the target audience?
Please provide a general description on what you are hoping to include on this landing page. A member of the Enrollment Marketing team will follow up after submission for a more comprehensive meeting to discuss execution.
When are you hoping to have the landing page go live?
Creative Projects( Postcards, Presentations, Brochures, etc)
What is the format of this project?
Please select...
Postcard
Presentation (Powerpoint, Keynote, PDF)
Brochure
Letter
Flyer
Other
If Other, please describe here.
What is your goal for this piece? Where will it be distributed?
What is your budget for this project?
Please provide any external partners in this project here. Please include contact information where applicable.
Deadline for launching the project
Please provide a list of details for this project. (Key messages, facts, elements you wish to include, main message, etc):
Timeline Justification (Please provide any additional information related to the timeline of this project):
Assets. Please upload any photos, copy, logos and other content, etc, that you need for this project here. Please ensure that assets are at the highest quality you have available.
Other
Please describe your request.
Due Date
Contact Information
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